TraceWorks Headlight
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TraceWorks Headlight provides real-time ROI search engine marketing (SEM) and media reporting service. The service includes web-based reporting on keywords, conversion rates, specific site entry pages, etc.
More information about them, from the website:
Headlight is a simple, delicious & profitable piece of web-based software made for you to manage, collaborate, measure and optimize your day-to-day online marketing investments.
Features:
- Media planning
- Digital asset management
- Online adserving solution
- Paid search campaign tracking
- Customizable dashboard overview
- Custom KPI charts and goal charts
- Combined event, visual data charts
- e-mail marketing solution integration
- iPhone application for tracking
- Compare natural traffic results from inbound links, search engines and referrals
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