Traffic Engine Launches SMarT Platform 3.0 at ad:tech NY

Nov 02, 2009 -- NEW YORK, NY -- November 2, 2009 - The ad:tech New York 2009 conference from November 4th to 6th is the premier event for online digital marketing leaders; Traffic Engine will be exhibiting at Booth #1903. The company will be demonstrating the SMarT Platform 3.0 interface to advertising professionals who are looking to gain significant increases in client volume and search quality.

The SMarT Platform 3.0 created by the Traffic Engine team provides enhanced reporting and other new features carefully designed to maximize productivity and minimize time needed to manage advertisers and publishers. Traffic can be sorted easily by source, geography and a proprietary real-time quality scoring system that allows clients to focus on high quality and curtail waste before it happens.

Already well known to key executives in the web-traffic market, Traffic Engine has strategic partnerships in place with Anchor Intelligence and Click Forensics. These relationships, as well as a vast amount of in-house expertise, allow Traffic Engine to offer the most robust fraud prevention system, best blend of advertisers, and greatest return on investment for clients.

"Traffic Engine is dedicated to bringing your online offerings to the next level by providing the most Innovative Search Technology and Marketing Strategies," said Diana Lee, Executive Vice President of Traffic Engine. "We develop long-term comprehensive strategies with easy to track metrics and proven results. The economy is changing and that means new methods are needed to stay ahead of the curve. Traffic Engine can provide you with the power you need to move your business where it wants to go."

Publishers and advertisers interested in learning more about the ways that Traffic Engine can assist in generating a wider range of customers with deeper market penetration and greater global reach are encouraged to visit the newly designed www.TrafficEngine.net website.

Traffic Engine Representatives will be available at ad:tech Booth #1903 to discuss SMarT Platform, click fraud prevention system, and ways to turn your web properties into actualized revenue. If you would like to make an appointment for a specific time please contact tradeshows@trafficengine.net.

Source: Traffic Engine