Webtrends
Webtrends Adds Flash Tracking To Facebook Analytics
Portland, OR. - March 11, 2010 – Webtrends, an enterprise customer intelligence company, today announced additional Facebook measurement capabilities allowing marketers to track Flash based applications and tabs inside Facebook for the first time.
Adobe Flash, a multimedia platform that is popular for adding animation and interactivity to web pages, is increasingly becoming the development platform of choice for large brands within Facebook.
Why does Flash Tracking Matter to Marketers? Apps vs. Tabs:
Webtrends Extends Analytics 9: Facebook Measurement Capabilities
Webtrends Analytics Tool Measures Data Inside Facebook Across Applications, Tabs and Advertisements
Portland, OR., - February 25, 2010 – Webtrends, an enterprise customer intelligence company, today announced new Facebook measurement capabilities within Webtrends Analytics, which provides marketers the most comprehensive tracking and measurement for the activities that happen inside Facebook.
The Need to Measure
Webtrends Mobile Analytics Offers Mobile Marketing Tool Kit
Webtrends Ability to Measure Mobile Site Data and Mobile Applications Makes Webtrends Mobile Analytics Best in Class
New Orleans, LA., – February 3, 2010 – Webtrends, an enterprise customer intelligence company, today announced the release of Webtrends Mobile Analytics.
Webtrends Mobile Analytics allows anyone working with mobile content and marketing programs the ability to measure and quantify how customers are engaging with both mobile web sites and mobile applications.
Webtrends Partners with Search Marketing Agency Acronym Media
New Orleans, LA., – February 1, 2010 – Webtrends, an enterprise customer intelligence company, today announced a new partnership with Acronym Media, an Advertising Age "Top 10 Search Engine Marketing Agency" and a leader in Keyword-Driven Marketing™. The new deal introduces two new solutions designed to help marketers integrate online marketing and analytics through data intelligence and actionable insights.
AdBrite Switches To Webtrends For Web Measurement
AdBrite Cites Ease of Implementation and Ability to Quickly and Painlessly Port All Data To Webtrends Analytics 9
Portland, OR., – January 19th, 2010 – Webtrends, an enterprise customer intelligence company, today announced that AdBrite, a trusted and fast growing ad exchange, has selected Webtrends Analytics 9 to help measure and take action with the data that drives its advertising experience for online publishers and advertisers alike.
Webtrends Analytics Predictions for 2010
Prognostications Include Measurement, Social Media Marketing and Mobile Applications
Portland, Ore., - December 15, 2009 – Webtrends, an enterprise customer intelligence company, today announced key predictions for the web analytics industry in 2010.
Webtrends And Teradata Integration Helps Marketers Measure Online And Offline Data
Together Webtrends and Teradata’s Integrated Web Intelligence Solution Empowers Marketers to Take a True 360 Degree View of Their Customers
Portland, OR., & Washington, D.C. – October 20, 2009 – Webtrends, an enterprise customer intelligence company with Teradata Corporation (NYSE: TDC), the world's largest company solely focused on data warehousing and enterprise analytics, are collaborating to provide marketers a full view of their customers online and offline data.
Webtrends Finds Most Companies Lack Knowledge, Expertise to Run Successful Digital Measurement Programs
Releases the first survey findings from participants who took the Webtrends Digital Marketing Maturity Model survey
Washington D.C., - October 21, 2009 – Webtrends, an enterprise customer intelligence company, today made results available from the Webtrends Digital Marketing Maturity Model (DM3), the first standardized model for determining how effectively organizations measure and utilize the data generated by their online marketing.


