video serving
ADTECH Earns Media Rating Council Ad Serving Accreditation
New York, NY - January 20, 2010 - ADTECH, a provider of ad serving technology and part of AOL Advertising, has today issued that it has passed the Media Rating Council's (MRC) auditing process and has been granted accreditation. In doing so, ADTECH brings greater transparency and accountability to its clientele.
Local Marketing Tips from Jivox
Jivox offers video marketing tools that help small businesses use online video to market their products and services
San Mateo, California – Online video marketing is one of the most effective ways to connect with new customers, build brand recognition, and boost sales – and many small businesses are beginning to market with video to stay ahead of the competition in 2010.
Eyeblaster Honored for MediaMind
Scores Best Ad Delivery Platform Award at DPAC
New York, New York (December 16, 2009)—Eyeblaster, a provider of digital advertising solutions, received a DPAC Award for Best Ad Delivery Platform for its new flagship solution, MediaMind.
MediaMind is an ad serving and campaign management solution built from the ground up specifically for agencies and advertisers. It was designed to simplify the ad serving processes, provide actionable analytics, and work seamlessly with other best-of-breed technology solutions through its open architecture.
Brightcove 4 Online Video Platform
CAMBRIDGE, Mass., November 16, 2009 -- Brightcove Inc. today announced the general availability of Brightcove 4, a major new release of the industry-leading online video platform with enhancements that empower customers to maximize the quality, reach and business impact of online video across desktops and devices.
Brightcove 4 introduces a host of new features, including support for native iPhone™ video application development, expanded live streaming capabilities, advanced analytics, and new resources for video distribution, monetization and custom online video applications.
Adap.tv OneSource Receives IAB Online Ad Measurement Certification
San Mateo, CA & New York, NY – Nov.4, 2009 -- Adap.tv, creators of OneSource, the open and universal video ad serving platform that helps publishers manage ads in their online video content, announced today that they have become the first dedicated video ad serving platform to earn ad measurement certification by the Interactive Advertising Bureau (IAB), joining the ranks of other leading display ad servers such as DoubleClick’s DART, Atlas AdManager, and Yahoo! APT.


