video gaming
Bargain-Hunting Gamers Turning To Impulse Buying, Used Titles
Cover art, screen shots biggest influencers of purchasing
TORONTO, October 15, 2009 - The video game industry has been overcome by a wave of impulse purchases fueled primarily by creative packaging and online accessibility.
According to The Canadian Video Game Purchase Process, a study conducted by The NPD Group, 40 per cent of video game buyers stated that they have purchased a game on impulse in the past six months despite the recent recession.
10 Parent-Teen Teams Selected as Microsoft’s Safer Gaming Ambassadors
The Votes Are In: Microsoft introduces new consumer panel and online community to educate families about safer video gaming and media use
REDMOND, WA, June 8, 2009 -- As part of its Get Game Smart public service campaign, Microsoft Corp. (NASDAQ: MSFT) today announced the formation of a new consumer panel made up of 10 teens and their parents, who will help educate other families on ways to enjoy safer interactive entertainment at home.


