video
Metacafe Fires Up Online Movie Site
Metacafe Movies Provides Exclusive Premium Content and New Original Programming, Including 3D Showcase, to Create Opportunity for Advertisers to Engage Film Fans Online
SAN FRANCISCO – May 25, 2010 – Capitalizing on its rich heritage in online video entertainment and understanding of the coveted 18 to 34 year-old audience, Metacafe® today introduced Metacafe Movies.
Brightcove Unveils Brightcove Experience for HTML5
Publish, Distribute and Monetize Web Video for the iPad and Other Apple Devices
CAMBRIDGE, Mass., March 29, 2010 -- Brightcove, the leading online video platform, today announced the Brightcove Experience for HTML5, a framework for publishing and delivering high quality, interactive and advertising-supported Web video experiences for HTML5-compatible devices.
Online Full Episode TV Viewing on Internet Sees Major Growth
Use of Internet to Watch Full TV Episodes Has Tripled Since 2006 Among 13-to-54 Online Audience; Almost one in four (22%) now watch complete episodes via streaming, downloaded video
MENLO PARK, Calif., March 18 -- A new report from Knowledge Networks (KN) provides fresh evidence that TV and the Internet are becoming increasingly interchangeable when it comes to viewing network programs.
ADTECH Implements New IAB Video Standards
ADTECH Delivers Video Ads in Compliance with the Latest Video Ad Serving Template (VAST) 2.0 Standards
New York, March 18, 2010 – ADTECH, a provider of ad serving technology and part of AOL Advertising, has announced that its ad serving solution now complies with the IAB’s (Interactive Advertising Bureau) expanded VAST 2.0 video standards.
VINDICO Group Partners with DoubleVerify on Online Video Advertising Accountability
March 15th, 2010 -- VINDICO Group, an ad platform providing advertisers with video ad serving, tracking and analytics, today announced its partnership with DoubleVerify, a provider of online advertising verification. This partnership will enable VINDICO Group to offer their customers the opportunity to choose in-stream video verification using DoubleVerify’s technology.
“Advertisers using VINDICO™ and opting in to use DoubleVerify can be 100 percent sure that their online videos are running as promised,” said Matt Timothy, President of VINDICO Group.
EMI Group Taps Brightcove for Online Video
Music entertainment powerhouse standardizes advertising-supported video operations across North America
AUSTIN, Texas, March 15, 2010 -- Today at SXSW 2010, Brightcove Inc. announced that EMI Music, one of the world’s largest music companies, will use Brightcove as its online video publishing and syndication platform in North America.
ScanScout Launches Monthly Online Video Insights Report
Boston, MA - March 11, 2010 - ScanScout, an in-stream online video advertising company, today announced the launch of its monthly Online Video Insights Report. The report provides a concise snapshot of online video consumption and trends by key video categories, audience segments, day parts and demographics.
The Online Video Insights Report is an informational resource designed to augment the current online video data available.
comScore Jan. 2010 U.S. Online Video Rankings
Average YouTube Viewer Watched More than 93 Videos in January, up 50 Percent vs. Year Ago
RESTON, VA, March 8, 2010 – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released January 2010 data from the comScore Video Metrix service showing that nearly 173 million U.S. Internet users watched online video during the month. Video viewers at YouTube.com watched 93 videos on average during the month, representing an increase of 50 percent versus year ago.
Top 10 Video Content Properties by Videos Viewed
GoldSpot Media Introduces iPhone and iPad Video Advertising Solution
Enhanced iPad SDK Delivers Unprecedented Flexibility to Publishers
Sunnyvale, Calif., March 10, 2010 -- GoldSpot Media Inc., a leader in interactive mobile media solutions, today released an enhanced version of its mobile advertising client SDK, miAPI, to support iPad applications.
With a simple, easy-to-use interface, the miAPI client SDK offers developers a single video advertising monetization solution across the Apple family of devices such as the iPhone, iPad and iPod Touch, as well as Android, RIM, Symbian S60, J2ME and BREW.
comScore Ranks BrightRoll Number 3 in Online Video Behind Google and Yahoo!
SAN FRANCISCO, CA — 03/11/10 — BrightRoll, a branded video advertising network, today announced that it has maintained its position as the third largest video property in the U.S., according to numbers released by comScore Networks.


