TRUSTe
TRUSTe Launches Privacy Policy Generator for Small and Medium-Sized Businesses
Provides Merchants, Marketers and Publishers with the ability to create accurate and consumer-friendly privacy policies, backed by the TRUSTe seal.
SAN FRANCISCO - February 23, 2010 –Today, TRUSTe, provider of the leading online privacy seal and an Internet trust authority, launches its newest Privacy Policy Generator (PPG), which provides a custom privacy policy for a wide-range of websites, from online retailers to online publishers, backed by the TRUSTe certification and seal.
The new offering is part of TRUSTe’s Privacy Services for small and medium-sized businesses.
TRUSTe Launches Behavioral Advertising Notice and Choice Program Pilot
Changes in FTC Privacy Self-Regulatory Guidelines Drive New Consumer Disclosure Module
Washington, DC and San Francisco, CA – January 26, 2010 – TRUSTe, a leader in enhancing online trust between consumers and businesses, announced today the pilot launch of its Behavioral Advertising Notice and Choice Program with AT&T and Comcast web properties as anchor participants.
TRUSTe made this announcement before presenting the pilot program at the State of the Net Conference in Washington, DC, an event hosted by the Congressional Internet Caucus Advisory Committee.


