Scanscout

Online Video Ad Network Scanscout Enables Pre-Roll Inventory on HTML5 Video Streams for iPad, iPhone

BOSTON, MA - May 24, 2010 - Online video advertising company ScanScout today announced a video ad solution that enables video advertising on HTML5-compatible devices such as Apple’s iPad and iPhone.

This allows the growing number of publishers and advertisers that enable digital video everywhere but on these mobile platforms with access to pre-roll inventory on these and other Apple devices that are not compatible with Adobe Flash. ScanScout’s solution incorporates device detection and enables video ad targeting and optimization in a brand safe way, across both Flash and HTML5 platforms.

ScanScout Launches Monthly Online Video Insights Report

Boston, MA - March 11, 2010 - ScanScout, an in-stream online video advertising company, today announced the launch of its monthly Online Video Insights Report. The report provides a concise snapshot of online video consumption and trends by key video categories, audience segments, day parts and demographics.

The Online Video Insights Report is an informational resource designed to augment the current online video data available.

ScanScout Expands US Sales Team

Appoints Seven Executives

Boston, MA - January 27, 2010 - ScanScout today announced it has expanded its U.S. sales team with the appointment of seven digital and media advertising sales executives. Additionally, ScanScout has tapped Detroit Digital Advertising to support the company's sales initiatives in the Detroit region.

Scanscout's Network Ranks Second In Time Spent Per Video

Boston, MA - December 14, 2009 - ScanScout today announced a number of in-stream video advertising agreements with premium publishers across several industries and markets including Warner Brothers, Warner Music, Mindspark (an IAC Company), Marvel Comics, Lycos, Fox News, RealNetworks, Space.com and NBC Owned and Operated stations.

The new publisher sites, which include a number of the major portals, represent a wide range of demographics, allowing advertisers to leverage ScanScout's targeting and optimization technology to reach any audience.

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