online privacy
TRUSTe Launches Privacy Policy Generator for Small and Medium-Sized Businesses
Provides Merchants, Marketers and Publishers with the ability to create accurate and consumer-friendly privacy policies, backed by the TRUSTe seal.
SAN FRANCISCO - February 23, 2010 –Today, TRUSTe, provider of the leading online privacy seal and an Internet trust authority, launches its newest Privacy Policy Generator (PPG), which provides a custom privacy policy for a wide-range of websites, from online retailers to online publishers, backed by the TRUSTe certification and seal.
The new offering is part of TRUSTe’s Privacy Services for small and medium-sized businesses.
Online Consumer Privacy Protection
iKeepSafe, Florida Attorney General Bill McCollum and AT&T Recognize National Data Privacy Day by Providing Consumer Tips on How to Protect Your Privacy Online
TALLAHASSEE, Fla., Jan. 27 -- The Internet offers an exciting world of information and entertainment at the click of a mouse. Consumers are spending hours surfing, shopping, playing games and communicating online, but as with any activity, it is important to put security, privacy and safety first.
Ixquick Search Engine Anonymous Web Browsing
Proxy service offers online privacy
January 28, International Data Privacy Day 2010 -- Ixquick, a search engine, and its U.S. brand, Startpage.com, today announced the release of a new proxy service that allows users to surf the web with complete privacy.
The proxy lets users browse websites safely and anonymously, without passing on any private, personally identifiable information to the websites they view.
Datran Media to Donate Ad Units to IAB Privacy Matters Campaign
NEW YORK, NY -- December 14, 2009 -- Today, Datran Media, an industry-leading digital marketing technology company, announced its support of the Interactive Advertising Bureau (IAB) "Privacy Matters" consumer education campaign that launched December 3.
Datran Media's support of the campaign consists of a 20-million ad unit donation. The donated media will be used to help the IAB carry its education campaign to consumers.
Facebook Adds Privacy Controls
Service Gives Users New Tools to Control Their Information
PALO ALTO, Calif. -- December 9, 2009 -- Facebook announced today that it is calling on its more than 350 million users to review and update their privacy settings.
In addition, Facebook will be rolling out easy-to-use tools to empower people to personalize control over their information—based on what the content is, why they are sharing it, when, and the audience they seek to reach.
Yahoo! Introduces Ad Interest Manager
Provides Consumers with Greater Transparency and Control over Their Online Advertising Experience
WASHINGTON, Dec 07, 2009 -- Today Yahoo! Inc. (NASDAQ:YHOO) released a beta version of a new consumer tool called Ad Interest Manager, which takes transparency in online advertising to a new level for building user trust.
Ad Interest Manager http://privacy.yahoo.com/aim is a central place where Yahoo! visitors can see a concise summary of their online activity and make easy, constructive choices about their exposure to interest-based advertising served from the Yahoo! Ad Network.
IAB Launches Privacy Matters Consumer Education Campaign
Demystifies Key Online Advertising Practices, Increases Awareness of Consumer Choice Tools
December 3, 2009 -- New York, NY (December 3, 2009) — To educate consumers and provide them with the resources to help them manage their privacy online, the Interactive Advertising Bureau (IAB) today announced the launch of “Privacy Matters,” its first-ever consumer education campaign that will run across a broad cross section of top-tier online media outlets.
ICANN Public Comment: Draft Report on Domain Names Registered Using a Privacy or Proxy Service
1 October 2009 -- ICANN, assisted by the National Opinion Research Center (NORC), recently completed a draft of its study of the percentage of domain names registered using a privacy or proxy service. Today, that draft report is being posted for review and comment through 6 November 2009.
Facebook Announces Privacy Improvements in Response to Recommendations by Canadian Privacy Commissioner
Facebook to provide users with even greater control over information shared with third-party applications, and revisions to privacy policy
PALO ALTO, Calif. — August 27, 2009 — Facebook today announced plans to further improve people’s control over their information and enable them to make more informed choices about their privacy. These improvements will include new notifications, additions to Facebook’s Privacy Policy, and technical changes designed to give people more transparency and control over the information they provide to third-party applications.
Epsilon Study Reveals Captive Audience in Millennials
18-25 Year Olds More Receptive to Permission-Based Email Offers; More Likely to Use IM, SMS and Social Networks
DALLAS, TX — September 9, 2009 — Millennials, 18-25 year olds, around the globe are receptive to digital marketing messages, according to Epsilon’s Global Consumer Email Study. The research shows millennials are more wired and willing to receive permission-based email messages; however they are also more wary and concerned with security and privacy.


