Network Advertising Initiative

Network Advertising Initiative Releases Consumer Opt-Out Protector

Beta Release of New Firefox AddOn Helps Users Protect OptOut Choices

Washington DC -- November 5, 2009 -- The Network Advertising Initiative (NAI) today released a beta version of the NAI Consumer Opt-Out Protector, a Firefox Add On that allows users to protect their behavioral advertising preferences by preventing the accidental deletion of NAI members’ opt-out cookies.

Aggregate Knowledge Joins the Network Advertising Initiative, Enhancing Its Privacy Practices for Display Advertising

Audience Discovery Platform Brings a New Level of Real-Time, Data-Driven Audience Optimization to Advertising Agencies with a Focus on Privacy

San Mateo, CA - September 16, 2009 - Aggregate Knowledge (AK), the leading provider of real-time display optimization solutions, today announced it has been accepted for membership with the Network Advertising Initiative (NAI), a cooperative of online marketing and analytics companies committed to building consumer awareness and establishing responsible business and data management practices and standards.

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