iPad

WIRED Reader Application Delivered Via New Adobe Digital Publishing Technologies

SAN JOSE, CA, June 1, 2010 -- Adobe Systems Incorporated (Nasdaq:ADBE) has unveiled a new digital viewer technology that enables print publishers to bring stunning digital versions of their magazines to life. This new publishing software was developed with input from Condé Nast’s WIRED magazine, a publication that recently debuted a digital edition for Apple iPad, utilizing the new digital viewer technology.

BOSTON, MA - May 24, 2010 - Online video advertising company ScanScout today announced a video ad solution that enables video advertising on HTML5-compatible devices such as Apple’s iPad and iPhone.

This allows the growing number of publishers and advertisers that enable digital video everywhere but on these mobile platforms with access to pre-roll inventory on these and other Apple devices that are not compatible with Adobe Flash. ScanScout’s solution incorporates device detection and enables video ad targeting and optimization in a brand safe way, across both Flash and HTML5 platforms.

Publish, Distribute and Monetize Web Video for the iPad and Other Apple Devices

CAMBRIDGE, Mass., March 29, 2010 -- Brightcove, the leading online video platform, today announced the Brightcove Experience for HTML5, a framework for publishing and delivering high quality, interactive and advertising-supported Web video experiences for HTML5-compatible devices.

PORT WASHINGTON, NEW YORK, MARCH 26, 2010 - Even though the iPad doesn’t officially become available for another week, awareness is strong among certain key demographic groups, according to a new report by market research company The NPD Group.

NPD’s Apple iPad: Consumers’ Perceptions and Attitudes report found that awareness is highest among current Apple owners, (82 percent), consumers with $100,000 or greater income (80 percent), and 18-34 year olds (78 percent).

Enhanced iPad SDK Delivers Unprecedented Flexibility to Publishers

Sunnyvale, Calif., March 10, 2010 -- GoldSpot Media Inc., a leader in interactive mobile media solutions, today released an enhanced version of its mobile advertising client SDK, miAPI, to support iPad applications.

With a simple, easy-to-use interface, the miAPI client SDK offers developers a single video advertising monetization solution across the Apple family of devices such as the iPhone, iPad and iPod Touch, as well as Android, RIM, Symbian S60, J2ME and BREW.

NEW YORK (Mar. 11, 2010) -- Media companies desperately need a vibrant device market to energize content sales. Fortunately, the current market leader, the Amazon Kindle, is showing strong momentum, and imminent competition from the Apple iPad and other tablet products expected to launch this year will only help.

NEW YORK -- Jan. 29, 2010 -- Mojiva has announced that it has expanded its mobile advertising network to support advertising on the newly announced Apple iPad, as well as other e-readers, netbooks, and tablet platforms. Advertisers will soon have the ability to place their ads on this new generation of mobile devices, targeting a growing mobile audience.

New Capabilities Position Magazines Such as Seventeen, Brides, and Cosmopolitan for Upcoming Apple Tablet Device

January 27, 2010 -- MOUNTAIN VIEW, Calif. -- NearbyNow, a mobile shopping and in-App advertising platform, has announced that the upcoming release of their iPhone Platform technology will include extensions for creating interactive ads for the Apple iPad mobile tablet.

SCOTTSDALE, Ariz. -- Apple’s iPad announcement is big news. It’s a robust tablet form factor that is a half-inch thick and weighs 1.5 pounds, with a 9.7-inch capacitive touchscreen IPS LCD display that supports 1024x768 VGA video.

Opens New Channel for Advertisers to Reach ‘Consumers on the Go,’Leveraging Jumptap’s Mobile Targeting Capabilities

CAMBRIDGE, MA -- JANUARY 27, 2010 -- Jumptap, a mobile advertising solutions provider, today announced the industry’s first integrated mobile advertising solution for the new Apple iPad.