CPL networks
Pontiflex Triples Customer Base
Fortune 500 Brands, National Nonprofits Adopt Cost-per-Lead Advertising
Brooklyn, NY -- March 23, 2010 -- Pontiflex, a Cost-per-Lead (CPL) marketplace, announced today that its client base has grown by 297 percent from January 2009 to January 2010.
This explosive growth in new business resulted from the rapid adoption of CPL advertising by well-known advertisers and publishers. The company tripled its revenue in the same time period.
eBureau and Sparkroom Partner on Online Lead Performance
Integration provides online advertisers access to powerful predictive analytics to optimize lead management decisions in real-time
ST. CLOUD, Minnesota/TORONTO, Canada -- February 23, 2010 -- eBureau, a leading provider of predictive scoring and information services for online marketers and Sparkroom, a leading provider of enrollment marketing automation solutions, today announced a partnership that provides Cost-Per-Lead (CPL) advertisers and lead generators a powerful combined solution for more effectively managing online consumer leads.
Pontiflex Grows in 2009
Fortune 500 Companies Adopt CPL Advertising in 2009
Brooklyn, NY -- December 8, 2009 -- Pontiflex, the industry’s first open and transparent Cost-per-Lead (CPL) marketplace, announced massive growth this year as its client base of Fortune 500 companies and national nonprofits more than tripled, despite the economic crisis.
Marchex Provides New Way to Sell Performance Advertising Products to Local Businesses
SEATTLE - Nov. 3, 2009 - Marchex, Inc. (NASDAQ: MCHX), a leading performance advertising company, today announced an extension of its award-winning Marchex Connect platform that allows partners to sell call- and click-based advertising solutions through an online self-serve interface, under their own brands, directly to small- to medium-sized businesses (SMBs).
Pontiflex CPL Benchmark Study Reveals Industry-wide Pricing Data on Cost-Per-Lead Advertising
Study Includes Data from CPL Campaigns With Some of the World's Largest Brands
New York, NY -- August 24, 2009 -- Pontiflex, the industry's first transparent Cost-per-Lead (CPL) marketplace, today unveiled the Pontiflex CPL Benchmark Study - a year-long, industry-wide measure of how different industry verticals use marketing leads and how Cost-per-Lead prices vary based on industry sector and the type of information being collected.


