Covario

Covario’s Announces Mobile Content Optimizing Solution

SAN DIEGO, CA -- February 3, 2010 -- Covario announced today that it is launching a new solution called Mobile Content Optimizer. Mobile Content Optimizer is part of the software suite that Covario acquired in January 2010 as part of its Netconcepts acquisition.

Covario Introduces New Display Advertising Insight Software

SAN DIEGO, CA -- February 3, 2010 -- Covario, a provider of search and display advertising software and services for Fortune 500 companies, announced today the release of a new technology solution – Display Advertising Insight (DAI).

DAI is a SaaS (Software as a Service) solution designed specifically for large advertisers, as well as their agencies, allowing them to manage the financial performance of their online display media spending on a global basis.

Covario INFLECTIONPoint Conference

Conference to Include Major Advertisers Discussing Interactive Marketing Strategies and The Future of Digital Advertising

SAN DIEGO, CA (January 28, 2010) – Covario, Inc., a provider of search engine optimization (SEO) and search engine marketing (SEM) software and services for Fortune 500 companies, announced today the program and keynote speakers for INFLECTIONPoint 2010, the company’s invitation-only customer conference. The two-day conference begins Wednesday, February 3, 2010 in San Diego.

iREP Taps Covario for SEM and SEO Reporting And Analytics

Tokyo, Japan and San Diego, CA (January 25, 2010) – iREP, one of Japan's search marketing agencies, has selected Covario’s Marketing Action Platform, including Paid Search Insight and Organic Search Insight, to offer advanced reporting and analytics solutions to its clients.

Covario, a technology and services firm, already had significant presence in Japan through many of its North American clients and through select local Japanese companies, as well as relationships with other local agencies.

Covario, Inc. Acquires Netconcepts

Giving Large Advertisers Solutions for Easily Driving Faster Search Engine Optimization Results

SAN DIEGO, CA and MADISON, WI (January 12, 2010). Covario Inc., the leader in enterprise class search advertising software and services, announced today that it has acquired Netconcepts, LLC, a Madison, WI-based solutions provider, specializing in the management of search engine optimization (SEO) strategies.

The combined firms will do business as Covario, Inc., headquartered in San Diego, CA.

Bing Doubles US Market Share in Paid Search Advertising

Taking Share from Google; Search Platform gains traction while search spending increases at faster than expected rate – 16% over Q3 levels globally

San Diego CA – January 7, 2010 — Covario, Inc. announced today the release of the 2009 year-end edition of its Global Search Spending Analysis series. For the second straight quarter, paid search advertising in the high-tech and consumer electronics sectors grew by double digits.

Covario Recognized for Innovative Search Marketing Programs

SAN DIEGO CA — Nov 5, 2009 Covario, the leader in paid and organic search services and software, today announced that Covario and Adobe Systems Incorporated jointly received the gold award for search marketing in the Interactive Advertising Bureau (IAB) 2009 MIXX Award competition for the global launch of Adobe® Acrobat® 9 software.

Covario Extends Data Driven Decisions for SEO with New Software Release

New ad hoc analysis capability enables real time SEO management for large scale advertisers and agencies

SAN DIEGO — October 29, 2009 — Covario, the leader in paid and organic search solutions for large advertisers, today announced the release of its latest version of the Covario® Marketing Action Platform, its award-winning search marketing technology.

Covario Wins Awards for Excellence in Paid and Organic Search Programs

Firm sweeps search awards from industry groups ad:tech, Interactive Advertising Bureau (IAB) and Search Engine Watch

SAN DIEGO — October 27, 2009 — Covario, the leader in paid and organic search services and software for large advertisers, announced that the firm has won several major awards for excellence in paid and organic search marketing.

Since July 1st, for its work in managing large-scale, global search engine marketing (SEM) programs, Covario and its customers have won the following awards:

* “Best Search Marketing Strategy” from ad:tech

Covario Announces Addition of Attribution Expert from Omniture and Accenture to Firm

New addition brings significant attribution modeling, web analytics and CRM expertise for enterprise clients

SAN DIEGO — October 22, 2009 — Covario, the leading provider of search engine marketing (SEM and SEO) analytics software and services to the Fortune 500, is pleased to announce the addition of Travis Giffin to the company. Mr. Giffin is joining Covario as a Senior Client Director for select global clients and a subject matter expert for attribution modeling, a key aspect of conducting cross media optimization for large advertisers.

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