Apple
Adobe Systems Reveals New Digital Viewer Software for Magazines
WIRED Reader Application Delivered Via New Adobe Digital Publishing Technologies
SAN JOSE, CA, June 1, 2010 -- Adobe Systems Incorporated (Nasdaq:ADBE) has unveiled a new digital viewer technology that enables print publishers to bring stunning digital versions of their magazines to life. This new publishing software was developed with input from Condé Nast’s WIRED magazine, a publication that recently debuted a digital edition for Apple iPad, utilizing the new digital viewer technology.
Online Video Ad Network Scanscout Enables Pre-Roll Inventory on HTML5 Video Streams for iPad, iPhone
BOSTON, MA - May 24, 2010 - Online video advertising company ScanScout today announced a video ad solution that enables video advertising on HTML5-compatible devices such as Apple’s iPad and iPhone.
This allows the growing number of publishers and advertisers that enable digital video everywhere but on these mobile platforms with access to pre-roll inventory on these and other Apple devices that are not compatible with Adobe Flash. ScanScout’s solution incorporates device detection and enables video ad targeting and optimization in a brand safe way, across both Flash and HTML5 platforms.
Brightcove Unveils Brightcove Experience for HTML5
Publish, Distribute and Monetize Web Video for the iPad and Other Apple Devices
CAMBRIDGE, Mass., March 29, 2010 -- Brightcove, the leading online video platform, today announced the Brightcove Experience for HTML5, a framework for publishing and delivering high quality, interactive and advertising-supported Web video experiences for HTML5-compatible devices.
NPD: Apple Owners More Interested in iPad than Non-Apple Owners
PORT WASHINGTON, NEW YORK, MARCH 26, 2010 - Even though the iPad doesn’t officially become available for another week, awareness is strong among certain key demographic groups, according to a new report by market research company The NPD Group.
NPD’s Apple iPad: Consumers’ Perceptions and Attitudes report found that awareness is highest among current Apple owners, (82 percent), consumers with $100,000 or greater income (80 percent), and 18-34 year olds (78 percent).
Yahoo! Launches Yahoo! Sketch-a-Search and Yahoo! Search iPhone Apps
LAS VEGAS, Mar 23, 2010 -- Today at CTIA Wireless 2010, Yahoo! Inc. (NASDAQ: YHOO) launched two new innovative applications for Apple iPhone(R) and iPod touch(R) -- Yahoo! Sketch-a-Search and Yahoo! Search -- providing consumers with fun, entertaining, and engaging search experiences that deliver powerful information in a fast, locally aware, and elegant manner.
Both apps are available beginning today from the iTunes(R) Store at http://itunes.com/apps/yahoosearch and http://itunes.com/apps/yahoosketchasearch.
Opera Mini submitted to Apple's App Store
Oslo, Norway -- March 23, 2010 -- Opera Mini for iPhone was officially submitted to the Apple iPhone App store today. A select few first saw it at Mobile World Congress 2010 in February. Now, the “fast like a rocket” browser is taking its first big step towards giving users a new way to browse on the iPhone.
E-Publishing Space Heats Up
NEW YORK (Mar. 11, 2010) -- Media companies desperately need a vibrant device market to energize content sales. Fortunately, the current market leader, the Amazon Kindle, is showing strong momentum, and imminent competition from the Apple iPad and other tablet products expected to launch this year will only help.
Apple Sues HTC for Patent Infringement
CUPERTINO, California -- March 2, 2010 -- Apple today filed a lawsuit against HTC for infringing on 20 Apple patents related to the iPhone’s user interface, underlying architecture and hardware. The lawsuit was filed concurrently with the U.S. International Trade Commission (ITC) and in U.S. District Court in Delaware.
Mojiva Expands Ad Network to iPad and Other Tablets
NEW YORK -- Jan. 29, 2010 -- Mojiva has announced that it has expanded its mobile advertising network to support advertising on the newly announced Apple iPad, as well as other e-readers, netbooks, and tablet platforms. Advertisers will soon have the ability to place their ads on this new generation of mobile devices, targeting a growing mobile audience.
NearbyNow Creates Tappable Ads for Apple iPad Tablet
New Capabilities Position Magazines Such as Seventeen, Brides, and Cosmopolitan for Upcoming Apple Tablet Device
January 27, 2010 -- MOUNTAIN VIEW, Calif. -- NearbyNow, a mobile shopping and in-App advertising platform, has announced that the upcoming release of their iPhone Platform technology will include extensions for creating interactive ads for the Apple iPad mobile tablet.


