Anchor Intelligence

Proliferation of Botnets and Exploitation of Holiday Spend Caused Attempted Click Fraud Rate to Peak at 26% in Q4 2009

MOUNTAIN VIEW, Calif. -- Anchor Intelligence, a provider of traffic quality solutions, today released the Anchor Intelligence Traffic Quality Report: 2009 Year In Review.

The Anchor Intelligence network saw the average attempted click fraud rate jump from 18.6% in Q3 to 25.7% in Q4 – an increase of almost 40%; this is the highest attempted click fraud rate recorded by Anchor in all of 2009.

Selects ClearMark for real-time traffic scoring and filtering

Mountain View, CA (PRWEB) December 15, 2009 -- Affinity, a text-based online advertising network, has partnered with Anchor Intelligence, a traffic quality solutions provider, to optimize its ad inventory and filter its traffic in real time.

ClearMark provides additional security to Oodle’s online classifieds platform.

Mountain View, CA -- November 18, 2009 -- Anchor Intelligence, the leading click fraud and traffic quality solutions provider, today announced its entrance into traffic scoring for online classifieds ads through its partnership with Oodle. With its next-generation platform, Oodle powers classifieds for social networks and publishers like Facebook, MySpace, and AOL.

Egypt and Indonesia Join Vietnam as Emerging Hotbeds of Attempted Click Fraud

October 28, 2009 -- MOUNTAIN VIEW, Calif. -- Anchor Intelligence, the leading provider of traffic quality solutions, today released the Q3 Anchor Intelligence Traffic Quality Report. In the third quarter of 2009, the Anchor Intelligence network saw the average attempted click fraud rate fall from 22.9% in Q2 to 18.6% in Q3 – a decrease of almost 19%.

Mountain View, CA -- October 15, 2009 -- Anchor Intelligence, the leading provider of click fraud and traffic quality solutions, today released the "The Uninvited Guest: A Browser Hijacking Experience, Dissected," which discusses browser hijacking and its impact on online advertising.

Saves Advertisers Millions of Dollars in Online Ad Spend

October 09, 2009 -- MOUNTAIN VIEW, Calif. -- Anchor Intelligence, the leading provider of click fraud and traffic quality solutions, today announced that it has identified and effectively shut down DormRing1, believed to be the largest click fraud ring ever uncovered. The fraud ring consisted of thousands of publishers who created websites and generated fake ad traffic on these sites with the explicit purpose of defrauding ad networks and advertisers.

Enables customers to improve traffic quality and maximize revenue for each domain and traffic source

Mountain View, CA -- September 3, 2009 -- Anchor Intelligence, the leading provider of traffic quality solutions, today announced that it is launching the first ever domain-level TQ management system as part of its ClearMark product suite.