Alterian
Epsilon Partners with Alterian for Social Media Monitoring and Analysis
By admin - Posted on November 6th, 2009
CHICAGO, IL — November 4, 2009 — Alterian (LSE: ALN) the leading international integrated marketing platform provider today announced that full-service marketing firm Epsilon has expanded a long standing partnership with Alterian by selecting the SM2 software solution to help deliver social media monitoring and analysis to Epsilon clients. Under a new multiyear agreement, SM2 will enable Epsilon to monitor communications and attitudes across the social media spectrum quicker and in a more structured fashion with richer data.
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