ADTECH

ADTECH Implements New IAB Video Standards

ADTECH Delivers Video Ads in Compliance with the Latest Video Ad Serving Template (VAST) 2.0 Standards

New York, March 18, 2010 – ADTECH, a provider of ad serving technology and part of AOL Advertising, has announced that its ad serving solution now complies with the IAB’s (Interactive Advertising Bureau) expanded VAST 2.0 video standards.

ADTECH Earns Media Rating Council Ad Serving Accreditation

New York, NY - January 20, 2010 - ADTECH, a provider of ad serving technology and part of AOL Advertising, has today issued that it has passed the Media Rating Council's (MRC) auditing process and has been granted accreditation. In doing so, ADTECH brings greater transparency and accountability to its clientele.

Adside To Present Advanced Content Advertising Model At Ad-Tech New York Conference And Expo

Premium Pay-Per-Click Ad Network to Showcase New Platform; Executives to Co-Host Panels on Advancements in Contextual Advertising.

NEW YORK, NY, October 27, 2009—AdSide™, the premium pay-per-click ad network will be presenting new developments in contextual targeting at ad:tech New York next month.

ad:tech will host the Content Revenue Strategies Conference & Expo dedicated to contextual advertising. AdSide executives will be presenting at these sold-out sessions:

Panel: The State of Content Advertising
Thursday, November 5, 9:00 - 9:50 am, Advertising Track.

ADTECH to Provide Multimedia Ad Serving for Olive Media

Ontario − September 2, 2009 − ADTECH today announced that it will provide ad serving for Olive Media, one of Canada’s leading online media companies with the ability to reach over 14 million unique Canadian visitors monthly*. ADTECH, a leading provider of ad serving technology, is part of AOL Advertising.

Through this relationship, ADTECH will serve Olive Media’s display, video and mobile advertising. In addition, Olive Media will integrate ADTECH’s advertising platform with its customer relationship management (CRM) system.

ADTECH Launches New Analytics Solution for Ad Servers

New York, NY – 5th August, 2009 – ADTECH, the international provider of ad-serving platforms, announced the launch of ADTECH Analytics, a new analytics solution that provides detailed insights into the performance of ad campaigns, ad placements and banner sizes, and records and simulates sales trends.

The new solution is aimed at agencies, publishers and ad networks and is integrated in the user interface of ADTECH’s existing ad-serving platform.

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