IAB Video Games Interactive Advertising Platform Guidelines

Recommended Video Games Advertising guidelines from the Interactive Advertising Bureau (IAB).

An overview, from the website:

The Video Game Interactive Advertising Platform Status Report provides a detailed overview of the current state of advertising in and around video games. Developed by the IAB Games Committee, the report outlines the myriad opportunities for advertisers to reach and engage consumers in the highly immersive environment of video games.

Report available for free download in pdf format.

Visit IAB - Video Games Interactive Advertising Platform

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IAB Video Games Interactive Advertising Platform Guidelines

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