IAB Revenue Cycle Best Practices

Recommended Revenue Cycle Best Practices from the Interactive Advertising Bureau (IAB). Available for free download in pdf format.

An overview, from the website:

Finance professionals from the IAB’s CFO Council developed these Best Practices to significantly improve the efficiency and effectiveness of the revenue cycle by improving internal controls and processes, resulting in greater client satisfaction. The term revenue cycle refers to all of the steps required in the Sales, Operations and Credit & Collections processes to facilitate revenue recognition. This document is an educational tool for professionals in all departments of publisher organizations and addresses every step of the revenue cycle, from the Request for Proposal (RFP) to managing the Days Sales Outstanding (DSO).

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