YieldBuild

YieldBuild is an Internet advertising optimization company that offers the publisher ad network management, reporting and online ad optimization services. YieldBuild improves the potential of online advertising by providing tools to optimize an ad’s visual characteristics (background color, border color and style, position on the page, and ad layout) based on traffic patterns and it also makes decisions for ad network management is an by determining which ad network will perform best in each ad spot.

From the website, for web publishers:

YieldBuild removes the complexity of decision-making by automating the process of maximizing ad revenue. It saves you time and money. Without a tool like YieldBuild, making your ads perform at their peak efficiency is difficult due to the multiple variables involved.

They seem to be focused more on the reporting and optimiazation side, but this can be a good thing for a diligent webmaster.

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