Tyroo

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Tyroo is a large India-based online ad serving network that is teamed with Yahoo!.

Information from the website:

Tyroo has undergone various revolutions and is now serving different segments of the market, right from the Brand advertisers to the Performance and Lead based advertisers. Tyroo is the largest ad-network in India to have its own world-class self-serve technology, and this is its biggest USP over competitors.

Yet more information from the website:

Tyroo serves advertisements on websites and shares advertiser revenue each time visitors' click or view ads. Powered by the industry's most advanced in-house technology, Tyroo places advertisements on the most relevant websites and webpages to reach the intended customer, using specialized targeting like geo targeting, keyword targeting, bandwidth speed targeting , contextual targeting, etc. Working across business models like CPM, CPC, CPA etc, and premium verticals makes Tyroo the one stop shop for advertisers & agencies.

All standard ad-sizes are supported by Tyroo.

They seem to be running with the big dogs in India, but it's not entirely clear what they are looking for from publishers/advertisers with regard to how "Indian" the content/ads must be.

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