iLoop Mobile and aperto move Announce Strategic Mobile Marketing Partnership

Leading European Mobile Marketing Service Provider to Utilize iLoop Mobile Platform to Address Brand Client Needs

SAN JOSE, CA—August 27, 2009 —iLoop Mobile, the leader in mobile marketing solutions and services, announced today a strategic partnership with aperto move GmbH, a Berlin, Germany based full-service agency and leader in the mobile marketing service arena.

aperto move has a client base that includes Volvo, Stiftung Warentest, Swisscom, Happy Digits, and the European Parliament amongst others. iLoop Mobile provides mobile technology solutions and services to a roster of the largest brands, agencies, direct marketers, content publishers, media entities and enterprises worldwide. Together, iLoop Mobile and aperto move will be providing mobile marketing services to first tier brands for the creation and management of their mobile marketing campaigns and initiatives.

aperto move GmbH, a subsidiary company of aperto AG, has been providing core expertise in mobile applications and services since 2005, and is a multiple German Multimedia Award (DMMA) award winner. aperto move provides companies with strategic consulting and interactive campaign design for mobile marketing campaigns and services, as well as the implementation of mobile applications for mobile campaigns. As a full-service agency they offer complete campaign quality assessment and management to insure the success of their clients’ mobile initiatives. aperto move has core capabilities and technology solutions for mobile marketing that integrate voice/IVR, video, SMS/MMS messaging, mobile Web and mobile apps (iPhone/RIM/Symbian/Android). They also operate mobile services themselves that converge mobile voice/IVR and messaging services for taxi booking, emergency pharmacy services and other business sectors.

Working together with iLoop Mobile, aperto move intends to utilize the award-winning iLoop Mobile Platform to address the growing needs of its client base. The iLoop Mobile Platform is the only mobile marketing solutions platform that integrates all the essential mobile marketing tools including mobile Internet site creation, messaging for mobile marketing campaigns, IVR, content downloads, video, mobile enabled Web sites and more. The platform also allows advertising and direct marketing agencies easy integration with existing legacy systems through its open architecture APIs.

aperto move will support customers in Central Europe and elsewhere with the iLoop Mobile partnership, with a reseller license for the iLoop Mobile Platform in these countries as well. Together, the two companies will provide European support for innovative mobile marketing campaigns, with a fast and easy way to launch campaigns in one country or multiple countries.

"We are pleased to be partnering with aperto move and we expect to take advantage of their reach in serving Central European customers," said Matthew Harris, chief executive of iLoop Mobile. "We have seen the innovative culture at their company and believe iLoop Mobile’s solutions will enable aperto move to continue their success in providing great mobile marketing campaigns and services to the market."

"As a company creating customer solutions and services for the Internet and the mobile world, we are happy to partner with iLoop Mobile, giving us the chance to work even more creatively and being able to deliver innovative and web-mobile convergent solutions and campaigns to our customers," said Frank-J. Arnold, Managing Director of aperto move. "Our aim in offering our customers the perfect communication channel at any time is fully supported by iLoop Mobile."

Source: iLoop Mobile