BuyerZone Launches LeadO2

LeadO2 to help businesses enhance web presence and acquire targeted sales leads

March 23, 2010 -- WALTHAM, Mass. -- BuyerZone, a provider of online lead generation services, announced today the launch of LeadO2, a solution that takes the complexity out of online marketing and lead generation. Businesses looking for a cost-effective and hassle-free way to get in front of buyers and generate sales leads will find LeadO2 to be an ideal solution.

“Successful, cost-effective online marketing is getting harder and harder, especially with growing competition. We built LeadO2 to help businesses who want an online presence and a steady flow of leads but who don’t have the time or expertise to manage an effective process themselves”

“BuyerZone has generated millions of leads for its clients since 1999,” said Mie-Yun Lee, President and Founder of BuyerZone, “we thought what better way to further help businesses than to put to work our extensive online marketing experience and work with clients directly to promote their offerings and help them grow their businesses.”

The LeadO2 solution begins with the creation of a personalized, high-converting product site that showcases a business’s product or service offerings. From there, the LeadO2 team builds and manages ongoing paid search campaigns, placement on relevant, industry hub sites and also oversees inclusion within targeted, regular email campaigns to promote the business’s offering and ultimately drive targeted sales leads. Detailed analytics on phone calls, clicks and inquiries generated from these efforts afford businesses the insight into exactly how well the program is performing.

“Successful, cost-effective online marketing is getting harder and harder, especially with growing competition. We built LeadO2 to help businesses who want an online presence and a steady flow of leads but who don’t have the time or expertise to manage an effective process themselves,” comments product manager, Leif Holtzman.

Source: BuyerZone