contextual ads

Snap is one of the largest distributed media networks on the Internet, already reaching 20% of the US audience and over 42+ million US users each month. They have two primary online product areas, Snap Shots and contextual ads. The Snap Shots products are used on over 2,000,000 websites and blogs all over the world in order to improve the user's experience and creating additional online advertising inventory. Snap Shots is offered in 48 languages. Snap.com's LinkAds products are a new format of contextual ads, in various IAB sizes, that enable new revenue opportunities for web publishers and superior user experience for end users.

From the website, for publishers:

Snap’s system analyzes the content of the page and environment where the LinkAds ad unit appears, applying a range of semantic and contextual algorithms to generate and continually optimize relevant keywords and phrases. Each keyword links to a page on Snap.com with sponsored search results. The revenue generated from these results pages is shared between Snap and the publisher.

What are the benefits of Snap LinkAds?
* Work on virtually any page written in any language
* Generates higher yield than a typical graphical ad network performance
* Easy to implement in IAB templates
* Less intrusive than typical banners ads

From the website, for publishers:

TextLinkAds, billing themselves as "The Leader in Text Link Search Engine Optimization", specializes in placing online static html text links ads on high quality, high traffic web properties.

For publishers (from the website):

* Largest text link ad marketplace with thousands of advertisers and growing.
* Access to high-quality advertisers in your industry. Recent expansion into Germany and France, with Latin America scheduled for launch in July 2009.
* *New - Context-relevant inLinks based on your website's content.
* Publisher Relationship Management with 24hr response time.
* Highest ratio of page real estate to revenue earned versus all other advertising programs including Google AdSense.
* Get paid instantly on the 1st of each month with no fees.

For advertisers (from the website):

* Text Link Ads are served as static links that can help your natural (organic) search engine rankings.
* We have an exhaustive inventory of quality niches that can send targeted traffic to your website.
* Flat price per ad for a 30 day ad run. Never worry about cost per click or CPM rates.

There are better options available out there, but this may fit as a stop gap solution in the meantime.

Visit TextLinkAds

Vibrant, claiming to be "The Leaders of Contextual and In-Text Advertising", provides online contextual ad targeting and serves in-text advertising within websites. They claim their proprietary tool analyzes over 5 billion words every month and then aligns those into keywords words linking and/or re-targeting to relevant videos, information, tools, and online ads.

More information from the website:

With over 6,000 premium publishers, reaching more than 225 million unique users per month (comScore, November 2010), Vibrant gives top brand marketers the opportunity to deliver highly targeted Internet advertisements within premium Web content and offers publishers premium editorial tools to re-circulate users throughout their websites.

Limits:
A website must receive a minimum of 500,000 text rich page views a month to qualify for Vibrant In-Text Advertising.

Visit Vibrant

CONTEXTWEB is an online contextual advertising and Internet ad exchange network that was launched in 2000. Not long after, they launched ContextAd, which it billed as "the most comprehensive contextually based online advertising solution on the market today".

From the Contextweb website:

"ContextAd is available for advertisers, Web publishers, ad networks, portals, and ad servers, and offers significant benefits for both publishers and advertisers through improved ad performance.

ContextAd for Publishers

With ContextAd, click rates increase on average from 4-8 times for typical banner advertising and 10-14 times for larger units and pop-unders. For publishers, the dramatic increases in click through achieved using ContextAd result in higher effective CPMs.

ContextAd for Advertisers

For advertisers, the substantial increases in click through rates provided by ContextAd translate to improved return on investment. Advertisers can now cut media costs and increase media reach through more efficient run-of-network buys. ContextAd transforms what had been remnant media inventory yielding marginal results into valuable media opportunities, helping advertisers achieve savings of over 60% on their overall media spend while increasing response and conversion.

Quite a good and solid outfit. Well worth a visit!

Clicksor is an online text-based contextual advertising network. Web publishers can register any number of sites and associate a lengthy list of keywords with each of them. Contextual text ads are then displayed based upon the approved keyword list. Revenue share to publishers, 70%. Clicksor also offers a 10% referral program.

Details:

- payout biweekly
- 70% profit share
- minimum payout for Paypal is $20 US
- Types of ads:

   - XML Feed
   - Contextual link & text banner
   - Contextual text and graphica banner
   - Contextual link
   - CPM and CPC graphical banner

- Add-on options

   - Allow popunder ads
   - Allow floating ads

Here are the terms for publishers (from the website):

Participating sites must have 5,000 page views per day or 150000 page views per month.
Site must be in English written content.
Participating sites must not be a personal or free hosting websites.
Participating Sites cannot be used for software trading (warez).
Participating Sites must not contain or link to any forms of illegal activity (i.e., how to build a bomb, hacking, 'phreaking', etc.)
Participating sites cannot be proxy sites or contain link(s) to such service.